Art for the Arc

Objective:

The Arc of Steuben needed a new logo and save the date postcard invitation creative, a FB post and ad creative for their annual Art for the Arc Fundraising Auction. They wanted the new design to be strong enough to use for the auction every year.

Art for the Arc logo
Arc of Steuben on Facebook

Approach:

HLA updated the Arc of Steuben branding and sub-branding so for this project they asked HLA to use their new branding as a starting point to create an upscale design with lots of color for the Art Auction.

Art of Steuben save the date

Result:

A bold, artistic, upscale design for the Art for the Arc Save the Date postcard invitation, Social banner and ads. Final artwork files were given to the Arc team for use in future years.