Single Island Shores

Objective:

Single Island Shores needed a new website to complement their growing luxury cottage rental business on Seneca Lake. In addition, they asked for some marketing guidance to help get their business information to the right audiences.

Single Island Shores website on a phone
Single Island Shores website on a laptop

Approach:

Utilizing their strong logo and branding look and feel, HLA created a website concept that features the many great pictures that highlight the beauty of the property and surrounding hills and lake. HLA provided photography services to add to the gallery and other parts of the site. A third party reservation/payment plug in was incorporated to make it easy for visitors to book their cabin. A community page was developed, along with a discounts and packages page.

Single Island Shores website expanded view

Result:

A beautiful, user friendly website that showcases the luxurious features of the cabins and the grand chalet, the spectacular grounds, amenities and views. A marketing campaign was then developed to include paid social advertising, along with digital display targeted to pre-determined markets. The client saw a significant increase in website traffic and bookings.